Digital Marketing Intern

Full Time
Atlanta, GA, USA
2 months ago

We’re UserTesting, a leader in experience research and insights; we believe the path to human understanding and great experiences start with a shared understanding—seeing and hearing how another person engages with the world around them and taking in their perspective. Working at UserTesting, you will be empowered to help organizations  discover the human side of business–transforming how they work, collaborate, innovate, and bring new products and experiences to market. This is what inspires us, and it’s how we enable companies to connect with their audiences naturally and organically through an experience that is uniquely, and intentionally human.

A trusted company by top brands for 15+ years, UserTesting, recently merged with UserZoom, has over 3,400 customers in 50 countries, including 75 of the Fortune 100 companies. Joining our team means being part of a passionate group focused on transforming how companies learn from and understand their customers. Come join us and help us build the engine for human understanding.

Our internship is not only an opportunity for you to learn, develop and gain experience in a market-leading, global software company, it’s an opportunity for you to bring diversity, ideas and energy to UserTesting. If you’d like to hear more about it, watch our short video:

https://usertesting.wistia.com/medias/j5be6ao9mq

The Team

UserTesting’s Digital Marketing team includes content marketing and strategy, web authoring, webinars, and paid and organic search and social media. The team’s mission is to deliver cohesive digital content journeys that efficiently drive engagement and loyalty by educating our audiences and building credibility and trust. 

Job Summary:

Reporting to the Senior Director, Digital Marketing, as the Digital Marketing intern, you’re a motivated, energetic team player with a passion for writing, marketing, and driving results. As a bonus, you’ll have a strong interest in basic design principles and some basic HTML experience. 

During your internship, you’ll work with a team of content creators across written web content, paid and organic social media, video, and more to help the team audit, create, and optimize new and existing marketing content for a wide range of target audiences. The content you’ll create and collaborate on will cover a variety of topics within the user experience (UX) and customer experience (CX) space, including UX/CX research and testing methods, best practices, tips and tricks, and step-by-step guides. 

Upon completion of your internship, you’ll not only have referenceable experience working on a fast-paced marketing team, you’ll also come away with publicly-available content to add to your portfolio, including published blog posts, a research presentation, and shareable clips and highlight reels you’ve curated from the content testing you’ll conduct during your internship. As an added bonus, you’ll get experience with UX/CX research and testing and will have a portfolio of work to share with prospective employers in the future.

Duties/Responsibilities:

  • Research and draft blog posts
  • Input content into the CMS (website content management system)
  • Update and optimize existing content
  • Audit and categorize existing content

Required Skills/Abilities:

  • Outstanding writing and editing skills
  • Excellent verbal and written communication skills
  • Excellent organizational skills and attention to detail
  • Strong research skills
  • Some familiarity with user experience and customer experience research and testing and/or design
  • Excellent time management skills with a proven ability to meet deadlines
  • Strong analytical and problem-solving skills
  • Ability to prioritize tasks
  • Ability to function well in a high-paced environment
  • Quick learner
  • Basic understanding of marketing concepts and principles
  • Some basic HTML experience is a plus

Education and Experience:

  • Journalism, communication, marketing, or English majors preferred
  • At least two years of post-secondary education/ Currently attending University and entering your third or fourth year
  • Experienced writer
  • Some experience with/exposure to marketing concepts
  • Some experience with/interest in UX or CX concepts
  • Some basic HTML experience and interest in basic design principles are a plus

Physical Requirements:

Prolonged periods of sitting at a desk and working on a computer.

Other duties:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

To learn more about our team, culture, and customers, check out our careers page, company blog, and press/awards. Aside from a great work environment and the opportunity to make an impact, we’re also growing the team quickly–join us!

At UserTesting, we are committed to providing more inclusive and accessible experiences for our candidates. We pride ourselves on building empathy; diverse perspectives, which we believe are the key values to creating exceptional experiences for everyone. Our commitment to providing accessible experiences is driven by this belief and our core values. If you require any accommodations or have any specific requests about how we could tailor our interview process to better suit your needs please contact us on: talentexperience@usertesting.com.If you need to speak to someone please ask!

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UserTesting is an Equal Opportunity Employer and a participant in the U.S. Federal E-Verify program.  Women, minorities, individuals with disabilities and protected veterans are encouraged to apply.  We welcome people of different backgrounds, experiences, abilities and perspectives.  

UserTesting will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, as applicable.  

We welcome candidates with physical, mental, and/or neurological disabilities. If you require assistance applying for an open position, or need accommodation during the recruiting process due to a disability, please submit a request to People Operations by emailing askPeopleOps@usertesting.com.