Internal Communications and Employer Branding Specialist

Full Time
Denver, CO, USA
2 weeks ago
Position Summary:

The Internal Communications and Employer Branding Specialist is a dynamic role that encompasses crafting and disseminating internal messaging to foster a connected and motivated workforce, enhancing Intelex’s image as an employer, and managing the company's social media presence to reflect its values and culture. The specialist will be a storyteller, a brand ambassador, and a social media expert, driving engagement both within the organization and in the broader employment marketplace. Intelex headquarters is in Toronto, Canada. We are open to applicants across north America.

Key Responsibilities:
  • Strategic Communication Planning: In partnership with the VP, HR and leadership team, develop and implement a comprehensive communications strategy that integrates internal messaging, employee engagement, employer branding, and social media presence.
  • Content Creation and Management: Create engaging, authentic content for various channels, including email campaigns, webinars, newsletters, town halls, website stories, video scripts, and social media campaigns, that align with Intelex’s voice and employer brand. Ensure consistent messaging across internal and external platforms.
  • Employee Engagement Initiatives: Curate and execute innovative programs designed to boost employee morale, foster a positive work environment, and encourage employee participation and feedback.
  • Employer Branding: Collaborate with marketing to manage the employer brand online, including monitoring and updating the company’s social media profiles, career site, and online reviews to attract top talent.
  • Measurement and Reporting: Utilize metrics and analytics to track the performance of internal communications, engagement activities, employer branding efforts, and social media outreach. Adjust strategies based on data-driven insights.
  • Cross-Functional Collaboration: Work with HR, Marketing, and other departments to ensure that the content calendar aligns with broader company initiatives and communication goals.
  • Crisis Communication: Respond to and manage communications during sensitive situations, maintaining the integrity of the employer brand and ensuring clear, empathetic messaging to employees.
  • Event Planning and Coordination: Organize internal events that promote the employer brand and encourage employee engagement, ensuring social media coverage and interaction.
  • Training and Advocacy: Train employees on social media best practices and encourage them to be active participants in promoting the company culture and brand narrative.
Qualifications:
  • Bachelor’s degree in communications, marketing, public relations, or a related field.
  • Minimum of 3-5 years of experience in a communications role with a focus on employee engagement and employer branding.
  • Strong content creation skills, with experience in writing, editing, and visual storytelling for virtual work environment, social media, and other digital platforms.
  • Expertise in managing social media accounts for businesses, with a track record of growing engagement and reach, and familiarity using social media analytics tools.
  • Proven track record of planning and leading successful engagement and branding initiatives.
  • Creative and strategic thinker with the ability to work both independently and collaboratively.
  • Excellent organizational skills and the capability to handle sensitive information discreetly.
  • Native speaker level English language skills.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.