Chewy is hiring a Social Media Manager to join our Brand Social Marketing team in Plantation, FL. This person will be responsible for developing social media strategies and content to live on our Organic Social Media channels, and will work to craft content calendars, creative briefs, and play into trends. The individual will manage both high-level and tactical team creative approaches, working closely with Marketing stakeholders to ensure Organic Social acts as a data-driven support channel for product launches, sales, brand partnerships, etc. Clear and effective communication, strong critical thinking, and problem-solving skills are essential, as is previous experience as a Social Media Manager. At Chewy, we believe innovation is rewarded and execution is highly valued. Our ideal candidate is a passionate and creative leader that is obsessed with social media trends and can educate partners on what “rizz” means.

What you’ll do:

• Lead Chewy's organic social media presence
• Lead social marketing strategies including goal setting, learning agendas, channel allocations, creative/community strategy and measurement
• Possesses deep understanding of social platforms and algorithms that affect day-to-day publishing and content strategy
• Lead and manage external brand partnership and Creator opportunities
• Ensure that Chewy’s mission and vision, product assortment, and unique selling points are shown within organic social content
• Pitch and execute on new series or initiatives for Meta, TikTok, Twitter/X, and new channels
• Evolve our social strategy with an eye towards quantitative analysis: test various content types and prioritize the ones that perform best
• Collaborate with cross-functional teams, including marketing teams, creative teams, and other relevant departments, to ensure seamless communication and coordination
• Ensure final deliverables meet quality standards, specs, brand guidelines, and the brief
• Develop social media-safe assortment strategies within creative briefs, ensuring proper product usage within Creative and Studio work
• Write creative briefs and define program objectives and KPIs for campaigns and content series 
• Draft social media copy alongside asset publishing
• Continuously assess existing social media asset performance, based on predetermined key performance indicators, with support from Senior Managers and Associate Directors
• Demonstrate consistent curiosity and high standards to continuously evaluate new opportunities and improvements across team goals and objectives.

What you’ll need:

• Minimum of 5+ years managing projects or programs, ideally as a Social Media Manager at a Fortune 500 Company
• Experience with publishing and scheduling content within social media management tools (Sprinklr, Brandwatch Consumer Research) preferred
• Experience with creative brief writing and inputs
• Demonstrated experience with critical thinking, problem solving, and questioning the status quo
• Experience leading team meetings, keeping team members to deadlines, and managing both up and down
• Comfortable working across functions and diving into Studio and Creative Operations, Public Relations, Marketing, and other related functional areas 
• Experience reporting wins (and failures) out to key stakeholders, partners, collaborators, and leadership
• Comfortable assessing product SKU lists for social media shopping experiences
• Comfortable monitoring and delegating inbound social media requests and team email outreach
• BA / BS in relevant field

Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact CAAR@chewy.com.

If you have a question regarding your application, please contact HR@chewy.com.

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